Noble Dreams

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#11 Tue 27th Apr 2010 01:03 pm

Registered: Thu 15th Jan 2009

Re: Freedom ?

Edward Louis Bernays (November 22, 1891 – March 9, 1995, was an American pioneer in the field of public relations along with Ivy Lee, referred to in his obituary as "the father of public relations".[1]  Combining the ideas of Gustave Le Bon and Wilfred Trotter on crowd psychology with the psychoanalytical ideas of his uncle, Dr. Sigmund Freud, Bernays was one of the first to attempt to manipulate public opinion using the subconscious.

As a Jew who had witnessed the critical role that propaganda  and mass media had played in creating anti-German sentiment in Britain prior to WWI and again during and after the Nazi's pseudo-democratic rise to power in Europe, Bernays felt that the same unleashing of irrational animosity could happen in any democratic society. According to the BBC interview with Bernays' daughter Anne, Bernays felt that the public's democratic judgment was "not to be relied upon" and he feared that "they [the American public] could very easily vote for the wrong man or want the wrong thing, so that they had to be guided from above". This "guidance" was interpreted by Ann to mean that her father believed in a sort of "enlightened despotism" ideology.

This elitist thinking was heavily shared and influenced by Walter Lippmann, one of the most prominent US political columnists at the time. Bernays and Lippmann sat together on the US Committee on Public Information during World War I and Bernays quotes Lippmann extensively in his seminal work Propaganda.

Bernays also drew on the ideas of the French writer Gustave LeBon, the originator of crowd psychology, and of Wilfred Trotter, who promoted similar ideas in the anglophone world in his book Instincts of the Herd in Peace and War. Bernays refers to these two names in his writings. Trotter, who was a head and neck surgeon at University College Hospital, London, read Freud's works, and it was he who introduced Wilfred Bion, whom he lived and worked with, to Freud's ideas. When Freud fled Vienna for London after the Anschluss, Trotter became his personal physician, and Wilfred Bion and Ernest Jones became key members of the Freudian psychoanalysis movement in England, and would develop the field of Group Dynamics, largely associated with the Tavistock Institute where many of Freud's followers worked. Thus ideas of group psychology and psychoanalysis came together in London around World War II

Bernays' public relations efforts helped to popularize Freud's theories in the United States. Bernays also pioneered the PR industry's use of psychology and other social sciences to design its public persuasion campaigns:

    "If we understand the mechanism and motives of the group mind, is it not possible to control and regiment the masses according to our will without their knowing about it? The recent practice of propaganda has proved that it is possible, at least up to a certain point and within certain limits."[5]

He called this scientific technique of opinion-molding the 'engineering of consent'.

Bernays' celebration of propaganda helped define public relations, but it did not win the industry many friends. In a letter to President Franklin D. Roosevelt, Supreme Court Justice Felix Frankfurter described Bernays and Ivy Lee as "professional poisoners of the public mind, exploiters of foolishness, fanaticism and self-interest." And history showed the flaw in Bernays' identification of the "manipulation of the masses" as a natural and necessary feature of a democratic  society. The fascist rise to power in Germany demonstrated that propaganda could be used to subvert democracy as easily as it could be used to "resolve conflict."

HOPE is the thing with feathers   
That perches in the soul,   
And sings the tune without the words,   
And never stops at all        Emily Dickinson



#12 Tue 27th Apr 2010 05:33 pm

to the point
Registered: Fri 14th Mar 2008

Re: Freedom ?

The Century of the Self

The Untold History of Controlling the Masses Through the Manipulation of Unconscious Desires

"The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country.

We are governed, our minds are molded, our tastes formed, our ideas suggested, largely by men we have never heard of. This is a logical result of the way in which our democratic society is organized." - Edward Bernays

Adam Curtis' acclaimed series examines the rise of the all-consuming self against the backdrop of the Freud dynasty.

To many in both politics and business, the triumph of the self is the ultimate expression of democracy, where power has finally moved to the people. Certainly the people may feel they are in charge, but are they really? The Century of the Self tells the untold and sometimes controversial story of the growth of the mass-consumer society in Britain and the United States. How was the all-consuming self created, by whom, and in whose interests?

The Freud dynasty is at the heart of this compelling social history. Sigmund Freud, founder of psychoanalysis; Edward Bernays, who invented public relations; Anna Freud, Sigmund's devoted daughter; and present-day PR guru and Sigmund's great grandson, Matthew Freud.

Sigmund Freud's work into the bubbling and murky world of the subconscious changed the world. By introducing a technique to probe the unconscious mind, Freud provided useful tools for understanding the secret desires of the masses. Unwittingly, his work served as the precursor to a world full of political spin doctors, marketing moguls, and society's belief that the pursuit of satisfaction and happiness is man's ultimate goal.

Watch all four parts here:

The Century of the Self



#13 Tue 27th Apr 2010 08:49 pm

Registered: Thu 22nd Apr 2010

Re: Freedom ?

wow thanks for those videos.
the farm analogy makes it impossible not to understand.

if you have the time watch all then do, if you haven't already.

Last edited by sunn12 (Tue 27th Apr 2010 08:50 pm)



#14 Wed 12th May 2010 12:38 pm

Registered: Thu 15th Jan 2009

Re: Freedom ?

Free Trade is not really free is it. More double speak.

Free Trade: Sir James Goldsmith US Senate Speech Nov. 15 1994 Part 1 of 3

His book "The Trap" on how Free Trade destroys … amp;sr=1-3

Mr. Goldsmith was a private equity billionaire who made his fortune buying companies and assets from developed and developing countries around the world. Yet despite this success, his book openly questions the notion of unfettered global markets.

He describes how the shift from locally produced goods to goods produced anywhere in the world could destroy the prosperous economies of the developed world that were built up over centuries. This will happen, according to him, because global free trade will create unbridgeable divide between the rich over the ordinary people.

The rich will stay rich by investing their capital into Multinational Companies. In order to compete and make profits, these companies will exploiting ever cheaper sources of labour in developing countries.

In the other hand, the ordinary people in developed countries will lose their jobs because the cost of their salaries are too expensive in a global economy that include 4 billion people wiling to work for "almost nothing".

Mr. Goldsmith not only lays out arguments against global free trade. He also gives his rationale for why industrial agriculture and nuclear power are bad ideas. While many see these three issues as defining visions of modern progress, Mr. Goldsmith, suggests that there is a dangerous "inversion of values" behind these three issues. Instead of measuring progress in term of mankind's well-being and social stability, our modern industrial society has made economic growth and the development of new technologies the key goals for society. This "inversion of values" is the root cause for modern problems such as urban slums and enviromental deterioration.

"Rising long-term unemployment, increasing violence, growing proverty in urban slums, environmental deterioration and a general realization that something fundamental has gone wrong..."

The above video only has 2,837 views. I doubt that "they" want you to see this. After writing his book and giving these interviews Sir Goldsmith was dead from a fast acting cancer.

HOPE is the thing with feathers   
That perches in the soul,   
And sings the tune without the words,   
And never stops at all        Emily Dickinson



#15 Thu 13th May 2010 06:15 am

Registered: Thu 15th Jan 2009

Re: Freedom ?

Children in China school attack were as young as 3

HANZHONG, China – Children as young as 3 years old were among the victims in an attack at a kindergarten in northwestern China that killed nine people, a doctor said Thursday.

The assault, which left 11 other children hospitalized, was the deadliest of five such school rampages striking in less than two months, and occurred despite heightened security countrywide, with gates and cameras installed at some schools and additional police and guards posted at entrances.

The attacks have raised concerns about the rising emotional stress in China's high-pressure, rapidly changing society, along with a dire lack of infrastructure to diagnose and treat severe mental illness.

A day after the attack, police had cordoned off the the private Shengshui Temple Kindergarten, a tumble-down two-story building on the rural outskirts of Hanzhong, an industrial city of nearly 4 million people.

A rusty merry-go-round stood silently in its inner courtyard while dozens of officers circulated through the streets of the surrounding farming villagers to keep an eye out for unrest.

The attacker who charged into the kindergarten Wednesday and hacked at his victims with a cleaver was also a familiar figure to them, according to doctors and area residents. The killer, 48-year-old Wu Huanming, committed suicide at home following the attack.

Zhen Xiulan, a 71-year-old villager who lives about 600 feet (200 meters) from the school, said Wu was known to be quiet and mild.

"This kid was very honest and didn't talk much. He had a very soft and gentle personality and didn't have mental problems that we knew of," said Zhen, who claimed to have known Wu his entire life.

"None of us would ever have imagined he would do something so terrible," Zhen said.

She said Wu had two children as well as two younger brothers.

Zhen, who was at home when the attacks happened, said the bodies of the children had massive head gashes, while the teacher killed had been almost decapitated by her wounds.

Six of the most badly wounded children — four boys and two girls between the ages of 3 and 6-1/2 — were being treated at the 3201 Hospital in Hanzhong and were in stable condition in intensive care with head wounds, said Zhao Fangling, the vice director of the hospital. The other five survivors were being treated at a separate hospital.

"We've never seen anything like this before, never," Zhao said. "When we saw the mothers in pain who had lost their children, all of us were in tears," said Zhao, visibly shaken.

The director of the hospital, Cui Xiangbin, said the killer was known to the children.

"The children all knew him, they saw him every day. I can't describe how it made me feel when I heard about the scene, I felt terrified and my heart went cold," Cui said.

As is common in such tragedies, relatives of victims were being kept away from the media, while police officers followed journalists, stopping and removing them from some areas and demanding identification. At least one television crew was forcibly ejected from its hotel.

The carnage started as class was beginning Wednesday, the local government said.

It said Wu entered the kindergarten and killed kindergarten teacher and school administrator Wu Hongying and a student on the spot, then began hacking at the 18 others, according to a city government statement.

Six students and Wu Hongying's 80-year-old mother died later in the hospital of their wounds, it said. None of the 11 hospitalized survivors was in immediate danger.

Wu is a common Chinese surname, and it wasn't clear if the assailant and administrator were related.

Citing the police, the official Xinhua News Agency said Wu Huanming had rented his house to Wu Hongying for the kindergarten without government approval. He then demanded the property back, but Wu Hongying had asked to hold onto it until the children went on summer vacation.

Sociologists say the recent attacks that have left 17 dead and scores wounded reflect the tragic consequences of ignoring mental illness and rising stress resulting from huge social inequalities in China's fast-changing society. A recent study in the British medical journal The Lancet found that less than 10 percent of 173 million Chinese adults believed to suffer from mental illness had ever received professional help.

"The perpetrators have contracted a 'social psychological infectious disease' that shows itself in a desire to take revenge on society," said Zhou Xiaozheng of Beijing's Renmin University.

"They pick children as targets because they are the weakest and most vulnerable," Zhou said.

The attackers in recent cases have all been men in their thirties or forties, most of them out of work. Knives and hammers are the preferred weapons — guns are tightly controlled in China and obtaining them virtually impossible.

The government has sought to show it has the problem under control, mindful especially of worries among middle-class families who, limited in most cases to one child due to population control policies, invest huge amounts of money and effort to raise their offspring.

Free trade destroys communities and the people that live there. Corporations and the WTO bankers are to blame for the deaths of these little children as much as this cleaver wielding maniac.

If you listened to any of these talks by Sir James he was prescient in predicting this very sickness. Why is that with all this money and goods in a neverending stream all around the world poverty and blight have increased?

You will be assimilated.

Here is another free trade example of destruction -

Dalits and Adivasis (Indigenous people) have never been the part of the conventional trade systems in India. Today they are faced with the horrible hostility of trade and market policies. In recent times trade entered the scene on mass scale through the principles of globalisation, liberalisation and privatisation. Mega industrial production still plays the key role in all trade deal not only at the national level but also at the international level.

Industrialisation, which made a colourful and dreamy entry, is turning out to be the worst form of human development. The steady economic growth of industries with active support from the state machinery is directly proportional to the unchecked exploitation of masses. Most of them belong to marginalized communities such as Dalits, Adivasis, women, working class, etc. Though during the independence struggle “land to the tillers” and “factory to the workers” prominently came on to the national agenda, nowhere in India had we witnessed the later one being implemented in the post independence era. Resultant displacement, migration, repercussion of workers, loss of land and livelihood, pilfering state revenue, forest resources, etc. has outgrown to monstrous level.

This has amplified particularly with WTO taking the centre stage of all sorts of trade related agreements and transactions at the international level. Trade is no longer buying and selling of goods and services but it encompasses issues like Intellectual Property Rights. With this the global market has wide open for exploration and exploitation of resources under the aegis of free trade. Industrialised nations found their tools to maintain supremacy on world trade. Prophets of trade and commerce argue that free trade maximises world economic output. This is what is considered to be progress. But what we have been witnessing with the Dalits and Adivasis in India is diametrically opposite to these claims.

Decline of people’s rights on Natural Resources:

The symbiotic relationship between the forest-dwelling communities, especially the Adivasis and the forest Eco-system is an eternal truth. They had traditional system of preserving the forest and wild life. Many of the indigenous communities worship the forest; give offerings to the forest-gods, forest-goddess and even the wild animals. Their life cannot be segregated into watertight compartments such as social, economic, political, religious, cultural, administrative, intellectual, spiritual, etc. Life is a single organic whole. Because of the fast changing socio-economic trends, social values and traditional life style is vastly being diverted. The degrees of change vary from rural to urban, urban to metropolitan, poverty to affluence etc. Today industrialisation, urbanisation induced with the modern education had adversely affected the integrity of mankind. Spread of the modern education, effect of media and expansion of rural bureaucracy has induced an element of elitism in rural areas.

Undoubtedly Adivasis, live in close relationship with the forest and have the greater dependency on it. There are many Dalit communities who are also quite dependent on forests and natural resources for their survival. Artisan and craftsman Dalit communities like Kurava in Kerala, Mala communities in Andhra Pradesh, Basod in Madhya Pradesh are to greater extent dependent on the forest resources. Various projects have already ousted them from land and property on many occasions in order to eke out a marginal living. Due to their emotional attachment with the forest, they always search for resembling locality. So whenever they are victimised in the name of progress and development they settle down in a similar environment. It is because of this past that the Adivasis and Dalits in many parts of the country are branded as encroachers. Apparently their customary and traditional rights were either curtailed or ignored by every ruler – both by the Colonial and National ruler.

The past policies of the state had seriously disturbed the close and lively relationship between people and natural resources – leading to the unrestricted destruction of forest wealth, affecting their wholesome life style and stuck at their very survival. The rule of globalisation added extra intensity on the question of natural resources.

These policies were directly or indirectly related to capture the resources throughout the world, which includes the natural resources too. One of the greatest failures of this period was the scantiness of unified attempts from the third world to resist this move. The segmentation of the third world and their internal fighting to established power ensured enthusiasm and enriched the exploiter camp to manipulate the situation. Nevertheless, this reduced People’s control over Natural Resources.

People’s control over Natural Resources was further reduced with the direct intervention of IMF, World Bank, WTO, etc. Several World Bank funded projects have already deteriorated the condition of the forests and forest dwelling communities. The capitalistic nation foresaw the treasure of wealth in forest, the rich biodiversity, bionetwork genealogy, natural knowledge systems, medicinal value of herbs in Indian forests, etc. Accordingly modifying the operative formula of globalisation, liberalisation, privatisation and open market economy were the inevitable innovation of these agencies, even in forest-based regions. The major intention was not just to capture the resources from the indigenous people, but also to establish an unquestionable political and social control over the world. … re=channel

Freedom is our true destiny.

HOPE is the thing with feathers   
That perches in the soul,   
And sings the tune without the words,   
And never stops at all        Emily Dickinson



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